I'm Ali, a design leader in Amsterdam. My career has been about building products, and today I lead a design team at AutoScout24. In products and in teams, I'm drawn to the same thing: finding the real problem and solving it well.
Publishing dealers’ stock to AutoProff, our dealer-to-dealer marketplace: 85,000+ listings across Italy and Germany.
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A pricing tool for car dealers that became our most-used dealer insight in Germany and Italy.
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One design system for AutoScout24’s brands in Europe and Canada, now used by 26 teams.
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A mobile selling flow vision for private car owners that inspired a 35.8% increase in conversion.
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I love the puzzle of a product where buyers and sellers both need to win. At AutoScout24 and Booking.com I’ve designed for both sides, from people looking for their next car or hotel to the dealers and hoteliers serving them, in markets all over Europe.
I’m making our design system readable by AI agents: documentation in GitHub, an MCP server with our platform team, and a Figma Make kit that keeps builds on brand. So what gets designed is what gets built.
I raise the bar by working alongside designers: pairing on hard problems, giving honest critique and setting standards that make good work the default.
Want to go deeper? I’m happy to walk you through any of these case studies, the decisions behind them and what I’d do differently.
sayhi@alitaylor.nl